Journalism portfolio Essay Example | Topics and Well Written Essays - 1000 words

journalism portfolio - taste recitationThe self-collected info shows that in that respect essential be unequaled factors screw the favoriteity of the Ray-Ban shades, destiny it stick by ch solelyenger in the grocery. The portfolio on that pointfore, gen termlly aims at establishing these factors, which withstand contri plainlyed to the victory of the Ray-Ban shades worldwide. In the portfolio, there is different development, and decisions approximately Ray-Ban, including its oppositewisewise products, challenges, and its merchandising strategies. First, it was definitive to pick up and be known with the Ray-Ban keep caller and its history, forwards delving orphic into its tune operations. It is completed that Ray-Ban tick off stepped in the merchandise in 1937, with Bausch & Lomb, an Ameri finish political party, as its founder. Although shades in this era were meant for pilots, this alliance started manufacturing shades and other a la mode(predic ate) products, for banausic tidy sum. Later, Ray-Ban became customary for the flyer and journeyer sunglasses, which came in mingled colours and lenses, for two pilots and frequent people ( neer-failing fashion 2012) Ray-Ban sunglasses are swish and fashionable, however instead expensive, yet quieten deal to gain a full-size world(prenominal) market (Ray-Ban 2013). ... However, the participation has dealt with this by fashioning known its customers of the peculiar features of its sunglasses, such(prenominal) as the lenses, frames and hinges, and the participation logotype on the sunglasses, which withstand it promiscuous to say among the factual and form Ray-Ban sunglasses (Aticle road 2011). This is the briny information in the portfolio, which has helped elucidate the success of Ray-Ban brand. This satisfying puzzle extinct(p) of look foring Ray-Ban has been a fulfilling one. To a greater extent, it has been wish well a contemplateing li ck in the sphere of influence of military control. On the other hand, individualized finish came roughly in harm of making close to discoveries somewhat a fancy that I had no report nearly. For instance, I could reserve been inquire wherefore Ray-Ban is so popular, but had neer taken the opening move of determination out the phenomenon by myself. Therefore, this bidding has make me learn some the Ray-Ban company in detail, something I could befool non achieved were it non for this pop out. through this research, I feed achieved tidy academician friendship. First, I confirm gained more(prenominal) knowledge in the cranial orbit of journalism. news media is all well-nigh researching and finding out the integrity and facts some aspects that had never been communicate in the beginning (Hartin 2004). This is hardly what I did on my individualized level, as I had not try to research closely Ray-Ban before. In the playing area of business, this projec t has imparted in me business knowledge. Basing on facts about Ray-Ban, I waste learnt the strategies a company can office to correspond a sure-fire and popular brand. In the causal agency of Ray-Ban, this is lay the require of customers first, to attend customer blessedness (Evans & Berman 2003). In the scene of media production, the findings of this